Men’s fashion is not as glamorous as its counterpart and when it comes to office  dressing, the awareness and exposure is quite dim-lit. Bringing his expertise to this subject is Prashant Bhatia, the Managing Partner of the 63 year old apparel brand - Cambridge Apparels, who is launching his book to bring focus to men’s dressing in the work environment. 

The book explores the trends and the conventions of office-wear for men through simple, significant and time-tested ideas. The book offers practical tips and suggestions for men everywhere. It proves to be a useful guide for men of all ages as well as types of build.

Enthusiasts are invited to attend the book launch and meet the author personally. Mr. Bhatia, who has been co-running a successful apparel brand for about 23 years now, has seen the evolution of men’s fashion. As someone who has to stay abreast of trends and yet stay true to classics, he has garnered a sizeable experience that can answer every question related to men’s styling.

Excited about the book launch,  Prashant Bhatia said - “Clothes and shoes maketh a man. Dressing up for work is not a high priority for most men but in my opinion it should be. Clothes signify power and personality. I have seen men’s fashion evolve and I believe that with some basic instructions, men can drastically improvise their style quotient at work. My book has all of it and a lot more to guide men to better their clothing choices, and make a great impression in front of everyone in office. In my years of experience, I have learnt the basics and advanced concepts of colour, combinations, fits, body types, and experimentation. I want to pass all of this knowledge to men, especially the younger lot, who believes that appropriately getting ready for work is irrelevant, tedious and expensive. Even though there’s enough information on the internet, I’m sure my book will appeal to people of all ages & body types and they would always want to keep it handy. Please join me at the book launch and I look forward to all the questions you have for me”.

Title Waves in Bandra, Mumbai is a popular bookstore in one of the most happening suburbs of the city. The bookstore is extremely popular for book launch events, reading sessions, book fairs and other literary events. The book by Bhatia will be one of its kind and will be available for purchase in a physical format right after the launch. The book is also available online on Amazon. The launch is open for everyone and will begin at 6 PM sharp.